About the Author:

Penny Norman, Ph.D. earned a doctoral degree in Biophysics from U.C. Berkeley
She became involved with the development of primary grade science materials through
volunteer work, which she began as her own children started school. During this process
she became deeply concerned about the limited exposure of elementary age students
to the physical sciences. Dr. Norman's concern has translated into a 15 year effort to test and
revamp science materials for the primary grades. Her work with children developed
into a product line initially under the auspices of grants from the National Science Foundation
and the Franklin Foundation. Her published titles reflect Dr. Norman's extensive testing
and involvement with children and teachers and her love and commitment to both.

The ScienceWiz ( TM ) Books and Kits created by Penny Norman have received awards from
Scientific American, Good Morning America, Dr. Toy, National Parenting Magazine,
American Specialty Toy Retail Association, Creative Child Magazine and Woman's Day Magazine,
to name but a few. Two favorites are coverage she has received on NPR radio on Science Friday
and accolades she received from the Women's Society of the IEEE.

A story she has heard often from consumers describes how much 5 and 6 year old children charish the Electricity Kit,
so much that they put it under their pillows and play with it for weeks because it is so visual and they can do
it on their own. Her absolute favorite e-mail came from a mother who was head of Pediatrics at Harvard University.
She took the time to described how much her son had enjoyed the kit.

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